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  • Writer's pictureHasti Davda

Meet Astro, Codey & Friends, The Salesforce Trailhead Family

Updated: Mar 31, 2022


Salesforce changed the way people perceived business software when it launched in 1999. Marc Benioff, CEO of Salesforce, imagined making software easier to buy, use and distribute without the hassles of installation, maintenance, and endless updates. Their mascot SaaS was developed shortly after the logo NO SOFTWARE was created. Customers were brought together and supported by SaaS. Salesforce’s family had expanded along with the business.


The Trailhead characters embrace the company’s lighter side and encourage Ohana to forge new paths. Every character has a role to play and a distinct aim to achieve. Learn a bit more about them in this blog.


SaaSy: Delightful, outgoing, gregarious, inspiring, adventurous, and self-sufficient.


Favorite badge: Salesforce Culture and Values


The NO SOFTWARE concept and logo were born from this notion of making software more affordable, easier to use, and more democratic in general. Thus the first mascot, SaaSy was designed   SaaSy is present at Salesforce events, looking for innovative methods to connect the users and cheer them. SaaSy, who is cheerful and enthusiastic, understands that work can be entertaining too. 


Astro: Your guide to Salesforce


Favorite Badge: Where’s Astro (Archived)


A super friendly salesforce guide who will help you become the best possible at everything you would want to do. They are engaging, encouraging, and warm, always pushing the Salesforce community to try new things. They enjoy traveling, making new friends and are always up for an adventure on the trail because they are curious and eager to learn.



Einstein: Resident genius and future seeker.


Favorite Badge: Artificial intelligence basics


Meet everyone’s data scientist, Einstein. He’s a problem solver that can assist you in learning more about your clients. It is no wonder that he enjoys learning new stuff and constantly building on his existing knowledge given his analytical bent which also helps him predict the future. He’s a brilliant and selfless man who is always willing to assist you in becoming more

intelligent and creative.


Codey: Inspiring builders and makers everywhere.


Favorite Badge: Catter (Archived)


Codey is hard to miss. He’s the bear who takes on tasks and gets his hands dirty while having a good time. He is a builder and a developer. He is not afraid to stand out or dive deep into getting stuff done whether it's coding an app on Salesforce or pouring lattes as a “Bearista”. Though he is brave in the face of obstacles and encourages you to be fearless as well; he is not a vicious bear who enjoys giving bear hugs!


Appy: Your guide to the Partner Ecosystem


Favorite Badge: Salesforce Ecosystem


Everyone wishes they could have Appy as a reference. She leads the way in the AppExchange environment to overcome the business issues because she knows a great deal about salesforce. Besides, she is a connector too. If she does not know the solution, she taps through her vast network to link you with the right people who can help solve even complex problems. She will always remind you that no challenge is too big with her by your side!

Cloudy: keeping everyone together and on track.


Favorite Badge: Lighting Flow


Cloudy is a tech-savvy and intelligent software developer who uses the cloud to create creative applications. She is still in the middle of everything as her name suggests. Her steadfastness and confidence are only surpassed by her extensive knowledge of all things cloud-related. She brings the best out of people and helps them to achieve their full potential.


Ruth The Architect


Ruth is a Certified Technical Architect who creates systems and solutions that support the whole company. Ruth stands for,

R: Responsible (takes ownership)

U: universal (is global-minded)

T: technical (has an agile mindset)

H: is for humble (cares about sharing knowledge with the rest of the community)


Elephants and Architects have a lot of things in common. As a result, an elephant would be the ideal Architect Community guide.

Brandy: A fox, A companion, A travel guide.


Favorite Trailhead badge: Roles and Responsibilities for Marketing Teams


Brandy is a fantastic fit for the Salesforce family, with her sharp mind only outshined by her flaming fur coat, which is a perfect match for Marketing Cloud's distinctive color.


Above all, she's a marketer who delivers unforgettable experiences for her clients. The Marketer Career Path on Trailhead demonstrates how marketers all over the world are creating such moments.


Blaze the Wolf: Trustworthy, compassionate, perceptive, clever, and spontaneous.


Favorite Trailhead badge: Field Service Center Customization


Blaze is an inherently gregarious personality that enjoys working in groups. Blaze is a role model who understands how to navigate the wilderness securely. She can assist you in leapfrogging hurdles, maneuvering past impediments, and seeing the route forward clearly.


With a faithful buddy like Blaze by your side, you will always stay on track to success!


Hootie McOwlface the Owl: knowledgeable, trustworthy, literary, intellectual, and well-prepared. 


Favorite Trailhead badge: Storytelling and Communication


Hootie is extremely eager to assist you in developing your skills, obtaining qualifications, and pursuing your ideal vocation. He is well-known for being smart and dependable, and he thinks that with forethought and research, you can achieve anything.




Max the Mule:  lovable, diligent, and savvy.


Favorite Trailhead super badge: Data Integration Specialist 


Max embodies the best of all possible worlds, integrating apps, data, and gadgets for epic integrations. 


Max the Mule is a lexical superhero, a code kicker, and a stunner. In the area of integration, he combines the power of a mule to transport data and code with the speed of a horse to facilitate rapid and seamless integrations.


Koa the Dog: Loyal, intelligent, lively, fun, compassionate, and affectionate


Favorite Trailhead badge: Salesforce Essentials for Small Business


Koa the Dog has been a member of the family since Salesforce's inception.   He's the ideal pal, a devoted partner who's always there by your side. He's spirited, resourceful, committed, playful, and pleasant. 


Improve your marketing knowledge.


Learn new in-demand marketing skills that you can apply to your current jobs, such as email marketing, analytics, and data science. Make contacts with other marketing professionals.


You are not obligated to take it on alone.


Join a vibrant community of marketers to get expert advice, discuss strategy, learn about customer trends, and more.


Take your career to the next level.


Find open positions, learn from industry experts, and be inspired by marketing success stories.


Connect with us to meet our Salesforce Trailhead Characters who will assist you with all your queries.

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