• Piyusha Pilania

Must-Have Tools For Start-ups



Starting your own startup business can be a daunting experience, especially if you’re still at a delicate stage. Everything needs to be error-free, as a single mistake can send your foundations crumbling. Even having experienced professionals on board cannot rid you of the hair-pulling chaos of your startup journey, all of which are necessary for winning milestones.


You’ll need a carefully crafted plan detailing forecasts and deliverables, a good and driven team, as well as innovative tools that make your startup life easier. Anything less could lead your business into obscurity, which is why it’s important to begin at a stable footing. However, we’re particularly keen on a specific element—the tools you choose to invest in.


Choosing the best startup tools can be challenging, especially since countless products can claim you can get a productive team and serve your customers better, all at low costs. Thankfully, there’s a way to get around this problem—and we’ve gathered all the best tools for your perusal in this quick guide:


1 - A Good Marketing Automation Software


Many entrepreneurs tend to downplay the role of a marketing automation software, but this technological solution can actually have a profound effect on their business. Marketing automation softwares can provide a number of advantages such as a higher quantity and quality of leads. This can be transformational for any business, as this allows companies to more directly engage with their target audience.


Salesforce’s marketing automation solutions allow companies to complete routine marketing tasks at a much faster and more accurate manner. While doing so, these software platforms also allow marketers to provide a personalized experience for their prospects.


A great advantage of Salesforce marketing automation software is that it allows startups to efficiently manage marketing campaigns aimed at the most suitable audience. Moreover, it also allows them to track engagements, helping them further improve their marketing strategies.


2 - A Reliable Project Management Platform


Smooth collaboration among several teams within a company is at the heart of effective businesses. No matter how small your startup company may be, collaboratively working on your business’s projects can be made more efficient by project management platforms.


Project management platforms allow your team to communicate with each other, schedule activities, exchange files, and track edits made by each team member. These platforms thus improve accountability in addition to making team collaboration a much smoother process.


3 - High-Performing Customer Service Management Tools


The success of your startup business will depend heavily on your team’s ability to build client relationships and close deals. This ensures continuous growth and success, but doing so is easier said than done.


A huge part of the process entails providing a seamless customer experience, which allows your support to successfully onboard clients. With the help of a powerful customer service tool, they’ll be empowered to both manage and prioritize cases, especially the most important and valuable ones.


Salesforce delivers the best customer experience by delivering right solutions as well as giving a complete view of your customers. Creating personalised, conversational experiences for customers, no matter where or how they communicate with your business, is what trailblazing customer service is all about.


The Bottom Line


The best thing about finding tools for your startup is that they make your job entirely easier to do. You’ll also ensure error-free processes, keeping your costs low and your team more productive. This is exactly what the aforementioned tools can do, which ensure that your startup business enjoys steady and rewarding growth.


If you’re looking for a more reliable tool, allow Apphienz to help. We offer you salesforce-managed services and support, ensuring that your salesforce's are well-maintained and trained. We also help you develop new applications, all needed to ensure your success in the long run. Reach out to us today to learn more.


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