• Piyusha Pilania

Salesforce Year 2021 Highlights



As we come to a year-end, we cannot wrap up the year without acknowledging all the significant and game-changing work Salesforce has done in the year 2021.


Let’s go over some of the magnificent work by the world’s #1 CRM company, Salesforce.


Partnerships


Completed Acquisition of Slack


The merger of Salesforce and Slack also brings together two of the most vibrant communities in the software industry, resulting in an open and expansive ecosystem that will produce the next generation of digital-first tools and workflows for businesses.


RocketMortgage partnered with Salesforce to reimagine the mortgage experience and transform the home buying process for financial institutions and their customers using Salesforce Financial Services Cloud.


Salesforce and VoxMedia announce a partnership to stream video of the award-winning podcast PivotPod exclusively on Salesforce+


Salesforce and UpLink partner to lead the Carbon Market Challenge — a global call seeking innovative ecopreneurs to help close an important gap in the race to net-zero


Completed the acquisition of @LevelJumpS, a Salesforce-based sales enablement and preparedness solution that offers modern, outcome-based enablement and coaching from within the Sales Cloud interface.


Partnered with WEF to create responsible use of tech projects.


Expanded global partnership with DocuSign to make it easier for customers to prepare contracts, quotes, invoices & more in a digital world.


Physical Dreamforce Event after 2 years of Pandemic was a tremendous success.


Dreamforce 2021, which was a hybrid of an in-person event and a virtual worldwide gathering, featured a bit of everything.


Highlights:


Launch of Saleesfore +


Nonprofit Cloud Created One-of-a-Kind Experiences to Increase Impact


The Education Cloud transformed from one-time events to long-term partnerships.


Employees at Philanthropy Cloud had a Corporate Citizen Experience.


Launches and Releases


Launched Salesforce +


Live experiences, original series, podcasts, and other content are all part of Salesforce+. Salesforce+ will illuminate the future of technology in the digital-first, work-from-anywhere world, inspiring millions of Trailblazers to learn new skills, explore new career possibilities, and make a change in the world through captivating tales, thought leadership, and expert guidance.


released the next phase of Dreampass along with other health and safety innovations to help businesses navigate in-person events, enabling safer experiences by easily applying health protocols to events.


released its Asia Pacific AI Readiness Index, which assesses how ready 11 economies in the region are to adopt, deploy & integrate AI.


With its technology, people, relationships, and financing, #COP26 embarked on an expedited mission to assist the conference's core priorities.


Voice capabilities for virtual selling, a new virtual care solution, and increased commitments to Net Zero and overall sustainability: coupled with AWS cloud is supercharged with SlackHQ


Launched Backup and Restore, a new, automatic service that protects data in the all-digital, work-from-anywhere era from errors and mayhem.


Launched Marketing Cloud for Nonprofits to activate Long-Term Supporters, scale data-driven customized content, and Boost Giving and Engagement


HealthCloud 2.0 was introduced to assist any business or government bring people together more safely and delivering care from anywhere, thereby supporting the health of employees, customers, and communities.


Awards and Recognitions


Named a winner in SEAL Awards 2021 Business sustainability for Net-zero cloud that tracks carbon emissions data and empowers businesses to meet their climate goals


International Data Corporation declares Salesforce as the #1 CRM globally for the 8th consecutive year.

For the fourth year in a row, MarketingCloud's platform has been named a Leader in the Gartner inc Magic Quadrant for B2B Marketing Automation Platforms in 2021.


Supporting Communities


2K salesforce employees rallied together & gave their time & resources to those affected by India's second wave in April 2021.


Salesforce Partners with One Tree Planted to Grow & Conserve 500,000 Native Trees in Fire-Ravaged British Columbia.


Invested $3M to support climate resilience


Salesforce’s Racial Equality and Justice Task Force have kicked off a year-long mentorship program pairing Black-owned businesses with Salesforce mentors and sponsors for mutual coaching & growth.


Announced new gender-inclusive benefits that will empower trans and non-binary employees to bring their authentic selves to work every day:


- Medical & legal reimbursements

- Paid leave

- Wardrobe reimbursement

- Counseling services


Provided $10K grants to 87 diverse San Francisco small businesses to help them grow and navigate digital challenges during the pandemic.

Health Equity Campaign of the American Cancer Society was supported.


Salesforce and Lynne & Marc Benioff invested $300 million to accelerate ecosystem restoration and climate justice.


Salesforce honored fashion designer Ozwald Boateng during Black History Month in the United Kingdom.


Over the previous ten years, he has donated $100 million to increase technology and student support at Bay Area middle schools.


Reached Net Zero emission.


Developed a More Inclusive and Accessible Future of Work during Employment Awareness Month.


By 2026, Salesforce will have trained 9.3 million people for new jobs.


These are some of the transformational things Salesforce has done in the year 2021. There is a myriad of events, releases, launches planned for 2022 and it is going to be humongous. We cannot wait to witness what Salesforce has in store for us. If you are looking to transform your business, connect with team Apphienz today!


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